Have you ever been charmed by someone with an accent? You’re not alone. Dale Ballard, CEO and founder of eGlobal Mashup LLC, created a dating site for people like himself who were attracted to singles who had accents.
Have you ever been charmed by someone with an accent? You’re not alone. Dale Ballard, CEO and founder of eGlobal Mashup LLC, has always had a fondness for women with accents, but after his trip to Barcelona in 2010, Dale had such a great time interacting with women whose accents he found endearing that when he came home, he tried to find a dating site that would match singles by desired accents.To his surprise, he found that there was no dating website in the world that catered to singles who had this attraction. Inspired by the movie The Social Network, he saw a golden opportunity. “I made up my mind then that I was going to explore setting up a dating site for people like me who were attracted to singles who had accents.”
Research from Harlequin confirmed that the top three attributes that single women find attractive are 1) a sense of humor 2) a great smile and 3) an accent. In varying age categories, up to 31% of the single women surveyed said that accents were a key turn-on for them. In February of 2011, Dale’s company started developing DatingMashup.com, the world’s first dating site for singles who are attracted to people with accents.
DatingMashup.com has the usual features in a dating site where members can set up personal profiles, share photos, make new friends, send winks, and send virtual gifts like hearts and diamonds. But it also has an internal accent search engine that allows a person to find a person with a specific accent. Furthermore, the site offers real time translation which enables love seekers who speak different languages to have conversations in over 35 languages, with translation occurring instantly, on the fly, as they chat. For those who have searched the world over to find their true love, thanks to DatingMashup.com, the world has suddenly become smaller. By making communication easier, members can expand their searches around the globe, or they can search for a sweetheart with an accent right in their own locale.
For Dale, that locale would be Scottsdale, Arizona. Although Dale is a single, eligible, educated, fun-loving 33-year old entrepreneur still looking for Miss Right, he uses the site to interact with the members to get feedback on what’s working and what isn’t. “I’m always looking for and developing creative new business strategies and tactics that can be applied to his dating business,” he says. “New technologies and innovation that drives growth are exciting to me.”
Speaking of growth, membership for Dating Mashup continues to grow. Glamour Magazine, College Times, The Daily Mail, radio shows and many other news outlets offline and online have written about the site and the future looks bright. “The most rewarding part of the website is seeing growth of our membership base and the new exciting features that we are offering. We never want to be just another dating site. We will always be different, be better, do more for our members. We want to do everything we can to prevent people from feeling alone, that no one cares. We care and want to help them find that special someone who will care about them forever.”
They will soon be introducing a mobile application and other major benefits tied to travel, date nights, live events, relationship educational webinars, etc. “Surprises will continue,” he says. “It’s 100% free right now. We are always surprising members with complimentary gift certificates and will continue to do so.”
When Dale is not running the business or drumming up creative new ideas for DatingMashup.com, you might find him traveling, listening to music or playing the drums. At one time Dale was a part of the Arizona State Drumline and was a drum instructor for a local high school in Gilbert, Arizona. He attributes his background in music and playing the drums as contributing to his creativity. “I find it very rewarding to provide people with the opportunity to find the love of their lives from an idea that I had.”
With Valentine’s Day just around the corner, now might just be the perfect time to sign up for DatingMashup.com.